The thing that fascinates me most about Push Pin Graphic is how unpredictable they manage to be all the time. Even apart from the contents of each issue, every promotion contains — no matter how generic the thing as a whole may be — some off-kilter element that has a defamiliarizing effect on the whole endeavor. The Cherie Currie-esque figure here has no other reference anywhere on the page, she’s just hanging out in the margin of the tearaway.

Detail from an advertisement in Print, May/June 1979.
June 04, 2010